Marketing
Unlock the secrets of effective marketing.
Our intensive course distils the essence of successful marketing into easy-to-understand principles and practical techniques suitable for any business.
From identifying target audiences and crafting compelling messages to leveraging social media and optimising online presence, this course provides a comprehensive overview.
Learn to create impactful marketing strategies that drive results without overwhelming complexity.
Whether you're a small business owner or a marketing enthusiast, join us for a day of empowerment.
Key subject areas:
Fundamentals of Marketing: covering key concepts such as market research, target audience identification, and the marketing mix.
Digital Marketing: In the digital age, online presence is vital. Learn about the different digital marketing channels, including social media, email marketing, search engine optimization (SEO), and pay-per-click (PPC) advertising.
QR Codes, Website Building and Google Keywords: Enhance your marketing strategy by integrating QR codes for seamless offline-to-online transitions, building a user-friendly and optimized website, and leveraging Google Keywords to improve search engine visibility and attract relevant traffic.
Branding and Positioning: Understand how to build a strong brand and position your business effectively in the market.
Content Creation and Strategy: Discover the power of content marketing and how to create engaging content that resonates with your audience.
Analytics and Measurement: Learn how to track your marketing efforts and measure their effectiveness using various analytical tools.
Who should attend? | Anyone looking to gain new skills or refresh their knowledge. |
Prerequisites | A positive attitude & a willingness to learn. |
Materials supplied | Training Manual and completion certificate. |